Apart from its importance as a social networking platform, Instagram’s popularity as a marketing platform is also soaring at an overwhelming pace. With over 600 million followers, Instagram is being widely used by corporates and individuals to promote their brands. The best thing is that one can even make money on Instagram.
Subsequently, the idea of earning though Instagram has also emerged as a profitable prospect hence, it is high time to invest your time and efforts in Instagram and make some bucks.
What To Begin With?
Initially, you need a credible and decent Instagram profile, to begin with.
Your account should seem professional and must exhibit uniformity if you want to cast a positive impression on your followers.
You can do this by uploading an alluring and a passionate bio because it is probably the first thing cyber bypassers are going to see.
Your account should also preferably contain a few trending hashtags.
Next, you need more followers, likes, and views on your profile. You can either strive hard to popularize your account or can act smart and use modern techniques.
There are tons of Instagram tools such as Vibbi, which can assist you with your marketing strategies. You can buy instagram followers, likes and views for your Instagram accounts, using these tools. However, you must carefully examine the tools you’re going to use, in order to avoid fraudulent or inefficient service providers.
It is also important that you keep your followers engaged by interacting with them. You can do this by posting regularly, replying to your followers and using hashtags.
You can use Instagram tools to assist you with posting content and analyzing growth.
There are numerous Instagram tools that will enable you to schedule your posts.
Also, you can use tools such as ink361 to measure your growth and compare your performance and benchmark against competitors.
You must also ensure that the tools you’re going to use are reliable, reasonable and efficient or else, they could end up harming your Instagram account.
Once your Instagram account is credible enough, you can start making bucks and below are the most effective ways of doing so.
Value Your Photography
If you think your pictures are worth some money, you can actually sell them and Instagram is likely to help you with that on many levels.
If you’ve got a professional camera, DSLR or a decent smartphone and your photography skills are extraordinary, then you can use Instagram to sell your pictures.
Initially, you must upload your best shots only and avoid posting blunt clicks. You can also use the Instagram editor to enhance and add additional value to your clicks. Also make sure that you add a watermark to your pictures, to avoid copyright infringement issues.
Next, you must ensure that your pictures get attention and appreciation from the relevant people. You need relevant people in your followers and you can do this by following them or attracting them through hashtags.
You can insert hashtags to make it easier for those people to locate your account.
If photography agencies, magazines or relevant groups show interest in your clicks, you can earn sums according to your skills.
You should also keep an eye on photography competitions as they are the best platforms to showcase and broadcast your talent.
Moreover, you can benefit from apps that’ll help you sell your photos and you can receive a percentage out of the purchase price.
Affiliate marketing is quite the rage these days. It is evidently simple and convenient.
You’ll simply have to post pictures promoting the respective brands, which will ultimately drive sales through the affiliate URL.
Fashion and clothing brands may also ask you to pose in their respective products.
This method stands out due to the fact that it requires almost zero talent and minimal effort.
There are a few companies where you can sign up and start doing affiliate marketing. ‘Sharesale’ and ‘Ebates’ are the leading ones.
Also, the chances of you getting affiliate marketing contracts are directly proportional to the popularity and post frequency of your page.
The most you can do is follow certain brands and engage with them via comments and likes. This way, you can seek their attention.
If your account is popular enough and your interaction level with your followers is sufficient, you can earn money by creating content for sponsors.
If you’re able to get sponsorship contracts for various brands, you can simply fuse promotion content into your posts and earn money without compromising on your ‘reputation’.
Brands also find influencers from ‘general public’ slightly more effective and evidently inexpensive for the promotion of their products or services.
Advertise Your Product/Services
Any seller, retailer or service provider can use Instagram as a platform to promote their products/services and benefit from the additional sales.
Due to Instagram’s growing popularity, you can actually uplift your profits through Instagram. All you need to do is identify your target audience.
Once you’re linked with the right people, you can start promoting and advertising your brand, which is very likely to promote your sales.
You may also use Instagram tools to stimulate the popularity and growth of your brand page, to attract larger audiences.
Instagram tools can also be used to convert your Instagram profiles into shoppable galleries. You can use tools to embed your product portfolio from your brand website, directly into Instagram feeds, which will reduce hassle and stimulate convenience for your customers.
Moreover, there are some startups that solely operate over social networks, saving hefty sums of cost.
These contemporary methods of earning through Instagram are being widely used. You can invest your spare time and resources to earn significant sums depending on your investment.
Freelancers and part-timers are likely to benefit the most from these methods.