If you have a health and wellness business, whether you’re a massage therapist or a fitness coach, you need to be promoting your business online. The internet opens up so many opportunities to attract new clients. If you have a business that can be done through the internet, like life coaching, you can benefit even more from this type of promotions.
The internet has made it so that people can reach a far wider audience, and if you have something that you can do through the internet or you sell health and wellness products, you can make more money selling all over the world, not just locally.
Tell Them What You Do
Start out by using the internet to tell people what you do. You need to do this across many platforms. You will have a website for this, with a blog. You will also need to be on as many social media outlets as possible (more chances of reaching more people).
Share your products with them, whether you’re selling massage supplies or homemade vegan makeup. Share your services with them. Tell them about you, the business, and the people that work for your business as well.
Website And Social Media
Share your products and services across all the platforms you use. Make sure that you’re updating your blog and social media on a regular basis, even if it’s only once a week. If you miss a week people will notice, and you may lose followers.
You want to make sure that your website is viewable across platforms as well. Many people web surf on their phones, and if they can’t read the info on your website they might not come back even when they’re on their laptop.
Share Your Products
Have pages for your products and make sure to have well-written descriptions of them. Take high-quality photos of them so people can get a good look at what you are offering them. If you offer services, your descriptions will be even more important.
Even if you have services, photos can still tell people a lot about your business. Have photos of your work in action so they can know what to expect from your services.
Show Your Expertise
Your blog’s main purpose is going to show people that you are an expert in your field. Use it to explain your products or your services. Use it to answer their questions with intelligent articles full of information that can better their lives.
Not everyone will be able to come to your business or buy your products every time they visit your site, but they’ll be more likely to come back when they can if you’re giving them the information they can use at home.